B5001 – Rowntrees KitKat label (red 1937-1942)


In stock

Reproduction of a wartime KitKat label.

In stock


Reproduction of a wartime KitKat label. The red label was in use from 1937 till 1942. Then Rowntree’s changed the label into blue because of milk shortage.
On the back you will find the text “What active people need!”. After the war in the 1950s they changed this text into “Have a break… Have a Kit Kat!”.

This label slips over a brand new (four fingers) KitKat. Wrap your KitKat into greaseproof paper first.

For your Re-enactment, Living History, Museum displays, Theatre, Television- or Film props.

Additional information

Weight 1,1 g
Dimensions 23,2 × 5,4 mm


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